Think Baixa, think grand architecture, monumental squares and a busy commercial hub. Descending from nearby Chiado via the Elevador de Santa Justa, Baixa unfolds in a rectilinear street grid down towards the riverfront, a rarely relenting energy coursing through its veins. Rua Augusta, one of Baixa’s main attractions, is to Lisbon what Covent Garden is to London, its mosaic-ed pedestrianised walkways alive with outdoor cafes, tiled Art Deco shop-fronts, flower shops, terraced restaurants and the occasional street artist and peddler. Streets once named after the goods they sold are now home to trendy stores and boutique shops, while new arrivals to the area, such as FashionWeek and StartUp Lisboa, promise to drive its cultural importance in the city. Baixa’s central location and excellent transport links makes it is one of the best connected neighbourhoods in the city.